This blog is a collection of my essays that I have written over the years. My main interests lie in the inner workings of the fashion industry, socio-economics studies and philosophy. My day job is running and designing ROSEN and its diffusion lines.
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Homogeneity in fashion – both in design, and especially in its material use – is on the rise, owing to the transfer of decision-making power from the creatives to the marketers and merchandisers under the diktat of the managerial class, who prioritises quick returns over risky creative ideas in a bid to remain competitive in this social-media driven market.